TL;DR
In this session, Andrea Bargholz, Manager of our Customer Success team at IdeaRoom, shares a comprehensive look at how to leverage your 3D Designer to drive leads, improve conversions, and boost ROI. Learn powerful tactics for mobile optimization, lead capture, social media engagement, CRM integration, and more.
Intended Audience
Business owners, sales and marketing teams, and dealership managers.
Webinar Overview
This webinar was packed with strategies, tips, and actionable insights to help clients get the most out of their IdeaRoom 3D Designer. With over 70% of configurator traffic coming from mobile, Jordan emphasized the importance of mobile-first design, converting traffic with overlays and lead forms, integrating your CRM, and using social tools like sharing, reviews, and wishlists to elevate engagement.
Key Takeaways / What You’ll Learn
Why your 3D Designer is a key part of a full sales funnel—not a set-it-and-forget-it tool
Best practices for mobile website design and CTA placement
How to activate Boost (IdeaRoom's mobile-first UI) and what results it drives
Using pop-ups, banners, and overlays to capture more leads
Driving engagement with Augmented Reality and the Wishlist feature
Promoting designs using social media and maximizing reviews
When and how to connect your 3D Designer to a CRM like HubSpot or Zoho
Integration options for more advanced systems like NetSuite
Detailed Content Covered
Mobile Optimization: 70% of traffic is mobile; make your site and CTA buttons responsive and visible above the fold.
Boost UI: A major upgrade for user experience. Those using Boost see 20% more leads and a $0.54 drop in cost per lead.
CTA Strategy: Buttons like "Design in 3D" should be prominent and immediate—especially on mobile.
Lead Capture Tools: Use overlays and banners to gather customer emails and locations. Set up pop-ups with offers or key CTAs.
Social Sharing: Share saved designs via social platforms or let customers share theirs. Tag your business to drive engagement.
Augmented Reality: Encourage customers to see their design on their property for higher conversions.
Style Pages: Create SEO-rich links to specific designs (e.g. "Man Cave") to attract search traffic and support content marketing.
CRM Integration: Use IdeaRoom’s native HubSpot integration or Zapier for others. Helps streamline follow-ups and drip campaigns.
Marketing Strategy: You don’t need to master ads—just know what’s possible. Use agencies if you’re scaling.